Compare
Three ways to
launch on video.
You can hire a full video studio, record your screen yourself, or work with Nivor. Here's an honest look at what each one costs, how long it takes and what you get.
Side by side.
| Nivor | Typical SaaS video studio | Screen recording yourself | |
|---|---|---|---|
| Price for one 60 s film | $1,500, published | About $3,500–$20,000+, often after a quote call | Your team's time |
| Time to a first cut | 7 business days | Usually 6–10 weeks start to finish | Days to weeks, around other work |
| Built for | SaaS launches and releases only | Many video types and industries | Showing a feature |
| Hook in the first second, idea by second three | Every film | Depends on the brief | Rarely |
| Fact table you approve | Every claim, before animation | Script approval | – |
| 16:9, 4:5 and 9:16 cuts with captions | Included in every price | Ask what's included | Manual |
| Monthly plan for every release | From $2,000 for 4 films | From about $3,500–$5,000 a month, where offered | – |
| Who directs your film | The founder, on every film | A studio team | You |
Studio figures are ranges taken from SaaS video studios' own published pricing and FAQ pages in October 2026. Individual studios vary, so check any quote directly.
When a big studio is the better choice.
If you need live action, a film crew, actors or a 3-minute brand story, hire a full studio. Nivor doesn't film on set. We make 45–60 second motion films built from your real product, and that's all we do.
When a screen recording is enough.
For a help-center walkthrough or a changelog clip your existing users will watch anyway, record your screen. A launch is different: the people you're reaching don't know you yet, and you get about three seconds to make them care.
When Nivor fits.
You're launching on Product Hunt, X or LinkedIn, shipping features every few weeks, or raising, and you need people to understand the product in seconds. You want a fixed price you can see today and a first cut next week.